The digital distributor of magazines Publero – now already Alza Media,
once came to us asking for help with creating a Christmas campaign supporting the Publero service.
The main aim was creating a comics Christmas calendar through witch plus
through Facebook link Publero gave out gifts in the form of digital magazines,
music and subscriptions to their fans every day during advent.
As usual the most important at first was to design the full visual style.
This time we have chosen a light caricature while using a pop cultural links.
Every Christmas calendar also needs a representing cover. In this case it was a picture on the web
where users could find new gifts every day underneath elves.